- Online advertising campaigns are great marketing opportunities that can create significant possibilities for businesses.
- Our web marketing specialists identify the best performing keywords for your business and profile your target audience with you to ensure the best placement of your paid ads on the search network, display or social networks such as Facebook and Twitter.
Using the leading Marketing Automation platform on the market, we manage multichannel communications by making each contact’s experience personal through:
- the construction of qualitative profiling segments through the use of every available user behavioral data;
- the quantitative measurement of engagement
the use of master data to manage contacts from different companies by bundling them into specific strategies;
- complex workflows to operate profiling and/or selection of contacts;
- the sending of emails, SMS and other messaging when intercepted events occur and the activation of pop-ups or dynamic content.
We pay close attention to the content that needs to be on the web.
Our team offers specific expertise in writing for the web:
- optimized texts for websites;
- landing pages;
- persuasive content for newsletters.
